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Top Down Approach to Budgeting

Part 1 of 4:  A presentation by Leya Neizvest  for the Institute of Management Accountants on the common approaches, advantages, and disadvantages of the Top Down approach to budget. CEOs and CFOs communicate the desired performance down to their management. Opportunities that may be foregone in the Top Down approach. This is video 1 of a series related to business budgets.